Views and Reviews: Helping People Share Your Culligan Story.
Presenters: Kara Brack, Chris Kennedy, and Emmy Fink
In this presentation, the Kennedy Team will show you how to win in the world of an engaged consumer. We will share techniques to increase your online reviews and provide insights about how to optimize your use of content to help transform customers into brand advocates.
Bios
Kara Brack
Kara joins the KennedyC family as Digital Account Executive where she spends most of her time wrangling all things web including, website edits, e-mail, and presenting web performance data. She is in the front lines, communicating client needs to the designers, programmers and developers and helping make ideas a reality. A diverse background in operations management, finance, and marketing combined with a passion for digital makes her uniquely qualified in this role. Outside of the office, Kara can be seen shredding down powdery slopes, attempting to ice fish, and attempting any other outdoor activity. Kara holds a BS in Marketing with a concentration in Communications from the University of Kansas.
Chris Kennedy
After graduating from the University of Wisconsin-Madison with a degree in Journalism and Advertising, Chris has gone on to work in a wide variety of roles in the entertainment industry in Chicago and Hollywood as an award-winning actor, author, screenwriter, columnist, copywriter, director and producer. Chris thrives on the challenge of creating engaging content for KC clients as the advertising landscape has shifted even further into the key role it has in today's world. His role as Senior Content Producer at Kennedy is a perfect fit...and not just because of his last name.
Emmy Fink
Emmy graduated from UW-Whitewater with a double major in Broadcast Journalism and Physical Education/Coaching. Emmy is an award winning on-camera host and segment producer. She spent the last few years hosting the longest running tourism television show in the country; Discover Wisconsin.